This is the “Science, Art, and Business of Search Engine Optimization” session from BarCampMilwaukee5 which took place on October 2nd/3rd, 2010 at Bucketworks in Milwaukee, Wisconsin.
Scott Offord was the presenter for this session. You can also view the slides [PDF] that go along with this talk, and you can find Scott on Twitter as @offordscott.
You can also download an MP3 file if you’d like. (And for our freedom loving friends, enjoy an Ogg file.)
Also, if you want to get all of the audio automagically downloaded podcasting style, subscribe to the feed. I’ll add in more BarCamp stuff as I get it all edited and published.